While a full-time employee at Southwest, I developed a new website for the production services company from the ground up, giving it a fresh new look, an elegant web address, cutting-edge navigation and sprightly text.

For the look, each piece of artwork was tailored to fit each individual section of each page. I balanced the design by using minimalist text-filled blocks coupled with image-heavy segments, a current typefont and plenty of black & white.  For the feel, I used Ajax for smooth navigation and wholesome transitions. 

For the "Location" library page, I chose to group images, making it intuitive and user-friendly. Almost all of the 1200+ images were carefully edited, AI enhanced and color corrected with Lightroom and Photoshop to fit within the same DNA.

Every page was given dedicated attention to detail. Check out the website.